In the ever-evolving landscape of digital marketing, technical SEO (Search Engine Optimization) has emerged as a crucial element for businesses aiming to enhance their online presence. This case study delves into the pivotal role of technical SEO experts by examining the strategies employed by a mid-sized e-commerce company, "ShopSmart," which witnessed significant digital growth after implementing targeted SEO practices. Background ShopSmart is a well-established e-commerce platform base...