Some newsletters, like Morning Brew, are primarily hyperlinks to various information articles, although they nonetheless include a written paragraph or two on the story (and the occasional meme!) that makes the e-newsletter itself entertaining. Whereas two quick paragraphs might not seem crucial, this witty copywriting style and tone of voice has set Morning Brew brand aside from different newsletters. So even if you’re only writing a paragraph or two in regards to the linked-to content material...
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