What's the Difference Between Bing and Google SEO? In December 2022, Google added the phrase "expertise" to its EAT acronym, which suggests authority, belief, and expertise. Has faux reviews or irrelevant markups been added to the pages? Still, all these critiques come from anonymous users, so it’s suggested to take their opinions with a grain of salt. As Google traverse from hyperlinks to more pages, your website can’t be seen unless it’s simply accessible from another one. Also, a number of p...