SEO (Search Engine Optimization) should be part of every brand's digital marketing plan, since it could drive leads, traffic and sales. New businesses may struggle to understand the reasons SEO is a must as the practice can seem complex and time-consuming. In this article, we'll discuss the reasons SEO is a must for businesses that are just starting out and the benefits. SEO can be a costly and time-consuming, however it is still one of the most effective ways to reach audiences online. This ...